Learn Facebook

From the Desk of:

YOUR NAME

Dear Future Facebook Advertiser,

Market Share Fact: According to a recent study released in 2010 by Experian Hitwise US, based on USA usage; Of the Market Share Google owns 7.03%, while Facebook owns 7.07%.

On the graph it shows Facebook increasing, as Google takes a steady path. This means as advertisers, you have a large reach for potential clients.

Problems Business Owners like you face: It’s obvious that many business owners like you don’t have a ton of time to market, but it is a necessity in order to survive your competition. If that is the case, then I recommend Facebook Ads.

Problem with Adwords: Let me tell you a real story. I’ve had success with Adwords and have used them for many many years. Until one day I was sent a warning by Google Adwords. It was my final warning before they were going to delete my account. Of course, it was my first
warning as well. In fact many marketers alike that I know, who were legit as well, received that same notice.

For the past few years, I have been complying with Google's rules and regulations; not selling anything illegal and doing everything ethically. However, because of a few bad apples, I was generalized as one, and there’s a high chance you are too. The problem is, that Adwords is always changing, so it creates frustrations and roadblocks for a business owner, that doesn’t have the time to keep up with the changes.

I’ve heard time and time again, that Adwords does not care about their advertisers that much, and never thought much of it until I saw it first hand. That was why I turned to Facebook Ads.

Fortunately for business owners online and offline, Facebook is extremely easy to use compared with Google Adwords’ complicated system. Not to mention that it is super, super targeted. It’s like the advertiser’s dream. Now that’s not to say that Adwords doesn’t work, because it does. But as times are changing, we realize here, that Facebook is indeed, where a ton of potential clients are.

You can setup a campaign in a matter of minutes; get it approved, and start receiving extremely targeted traffic. Here are a few more reasons why Facebook Ads are the way to go.

According to Facebook itself:

	There are 500 million potential customers on Facebook
	You can target your potential customers by location, age and interests
	You can use simple image and text-based ads
	You can build your relationships on a deeper level, by promoting your Facebook Page or website
	Facebook has a “Like” button to increase your ad’s influence
	You can build a community around your business
	You can control your budget by setting the daily budget you are comfortable with
	You can choose to pay between (CPC) or (CPM)

As you've seen from above, you have access to a massive market of extremely targeted, potential clients. Now keep in mind that just like any system, there are a few steps you need to follow, to get the success you need and deserve. You can’t just setup a campaign and presume that it will convert.

Yes these can be roadblocks, but there's a solution...DING!